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7 tips for Attracting & Hiring Gen Z
7 tips for Attracting & Hiring Gen Z

Get an overview of this recent publication and see the key takeaways. Includes a link to the eBook.

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Written by Damian
Updated over a week ago

What's included

This eBook sets out to help you more easily attract and hire Gen Z job seekers, with a big focus on ‘attracting’. We hope to arm you with strategies that you can start using immediately.

The first five tips in this eBook will help you attract Gen Z talent. We emphasise using social media and video to get your job seen and heard, with recommendations on the type of content that will resonate with Gen Z job seekers.

There are two further tips on improving and streamlining your hiring process in a way that benefits both you as an employer and your candidates. These will help you reduce costs and improve the quality of hire.


The 7 key takeaways from this eBook are:

  1. Market your jobs on social media to reach more Gen Z candidates. You will also be getting in front of passive talent who aren’t actively looking but may like the sound of your job and decide to apply.

  2. Grab attention with job posts that look good, especially on mobile devices where most Gen Z job seekers are searching.

  3. Add personality, vibe and colour by converting your job post into a video job post. Get more exposure on social media and boost engagement with Gen Z. With 70% video watch rates, this is a great way for business owners and hiring managers to pitch their job directly to candidates.

  4. Address the interests and concerns of Gen Z when marketing your job. Involve current employees wherever possible. This is easily done in a video and will have a positive effect on your application rates.

  5. Ensure your job is listed on GoogleJobs. Google is the Goliath of search and it’s free. It's essential that your jobs are included here if you want to attract Gen Z job seekers

  6. Gen Z is very comfortable with video and is happy to apply to your job via video. Using video interviews shows your brand to be tech-savvy and cutting edge whilst streamlining the hiring process for you too - it’s a win-win.

  7. Respond quickly to applicants whether you are inviting them to an interview or rejecting them. Gen Z doesn’t like to be ghosted, so avoid risking getting a bad reputation by doing this.

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